Hallmark donates $10,000 for wishes

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As part of the Hallmark Channel’s “Countdown to Christmas” campaign, a geo-targeted Wish Map app encourages consumers to express the meaning of Christmas with just a first name, zip code and message for someone. Hallmark will donate $1 to The Salvation Army for each of the first 10,000 wishes.

View the map via facebook.com/hallmarkchannel

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