Red Kettle Reason back for second year
In 2014, campaign drew participation from 66,000 people. By Laura Poff - The National Headquarters Community Relations Department launched the Red Kettle Reason campaign last fall in the lead up to the holiday season as a way to engage a younger audience
Giving Spree goes live
One contest winner will visit NYC to buy toys and necessities for a program in their community. As part of its second #RedKettleReason campaign, The Salvation Army will award one lucky winner of this year’s Giving Spree Contest with a paid
Luke Bryan to kick off 125th Red Kettle Campaign
Performance set for Dallas Cowboys Thanksgiving Day halftime show Country music superstar Luke Bryan will perform live at AT&T Stadium during halftime of the Dallas Cowboys game against the Carolina Panthers on Thanksgiving Day, kicking off The Salvation Army’s annual Red