%PDF-1.7 1 0 obj << /Type /Catalog /Outlines 2 0 R /Pages 3 0 R >> endobj 2 0 obj << /Type /Outlines /Count 0 >> endobj 3 0 obj << /Type /Pages /Kids [6 0 R 18 0 R ] /Count 2 /Resources << /ProcSet 4 0 R /Font << /F1 8 0 R /F2 9 0 R /F3 10 0 R /F4 11 0 R /F5 13 0 R /F6 20 0 R >> /XObject << /I1 14 0 R /I2 15 0 R /I3 23 0 R /I4 24 0 R >> /ExtGState << /GS1 16 0 R /GS2 17 0 R /GS3 21 0 R /GS4 22 0 R >> >> /MediaBox [0.000 0.000 612.000 792.000] >> endobj 4 0 obj [/PDF /Text /ImageC ] endobj 5 0 obj << /Producer (dompdf 1.0.2 + CPDF) /CreationDate (D:20241126173211+00'00') /ModDate (D:20241126173211+00'00') >> endobj 6 0 obj << /Type /Page /MediaBox [0.000 0.000 612.000 792.000] /Parent 3 0 R /Contents 7 0 R >> endobj 7 0 obj << /Filter /FlateDecode /Length 1801 >> stream xXMWa [dnn^A>9ȖMwR579EzU57a!ϔd$$+蹦oS VZr^JOϛ_6Q2\I4pE6}ow3X9́{0Ovq1{kV KQF }QRG:詯IAԿ_S5 dEc`_Q^)_x%%umֽeM&|XjuvRDžǬ^G}?e7sg ]XvPӾshyK vY뱚Iǩ*OX97Rǯyn]1$ړ1 ~KQ%AcsI=lIPơǶvQ'|Џ(H+JGu BшAeeےr؀QlvjG/ EyFq+OAJ%I$ aX6$!ʠ}9$l'FVJ ]5'R-;}$,H"_NfKڜTb2]Y/PNvZBX#dK?^(j+@w郇}̄~P)M}fϋoo,%/4CK50#|0JY:m8_ ;FdiTxCƷF H@C> ~bF>쾧I|jW ;V D8#.A;1_kD{pQO9a&>罞t6Mfq-rFq F#q>GMZI4`ĸZ(,)Ai3*|\@*Gl3XRjF^Huks0\7X.L|fl|j%UVhQk^*lmdl 8vW#WLXvx;EᕳUǷH䁂Hg1{f-c喵cP-Kaxhϗy^ F` .+`+/1r֘< ng>?;\D-yNUYjn q+ F;Vգ_F ѱпi}T0˸ο73*Q+,bYkȼ.`⠯#!oAlk2ХW/]&(qqQ r :6ƯCfa 8 109VIj1V&/]vq .׷!w;ɂ2K`FЌ`X  {io@ݲ0)o4\r7œvؔ9x|1KlųKkroVgo[1:_; endstream endobj 8 0 obj << /Type /Font /Subtype /Type1 /Name /F1 /BaseFont /Helvetica /Encoding /WinAnsiEncoding >> endobj 9 0 obj << /Type /Font /Subtype /Type1 /Name /F2 /BaseFont /Times-Bold /Encoding /WinAnsiEncoding >> endobj 10 0 obj << /Type /Font /Subtype /Type1 /Name /F3 /BaseFont /Times-Roman /Encoding /WinAnsiEncoding >> endobj 11 0 obj << /Type /Font /Subtype /Type1 /Name /F4 /BaseFont /Helvetica-Bold /Encoding /WinAnsiEncoding >> endobj 12 0 obj [6 0 R /Fit] endobj 13 0 obj << /Type /Font /Subtype /Type1 /Name /F5 /BaseFont /Times-Roman /Encoding /WinAnsiEncoding >> endobj 14 0 obj << /Type /XObject /Subtype /Image /Width 550 /Height 140 /Filter /FlateDecode /DecodeParms << /Predictor 15 /Colors 1 /Columns 550 /BitsPerComponent 8>> /ColorSpace /DeviceGray /BitsPerComponent 8 /Length 5329>> stream xqDǯ뺒$ILfff&I335Lf2\3I2L&_3$3I$d+$\W=9y9lLss99P`0 `0 `0 `0 !U_:~u = F~sZŻدns⃪Qg¢G(F[-s͓^ DZ>d>3Dr#\OΉ, ZFwjux<;4Ƀxز#_v?nO<|{7c(b{Oū}w[N e~Hs䎷wwOn<1B.k+%U=eԘ -mCj)t:}c'ϓ*n"-ovkZ?R"V%wʶ7s]eX&eǕq` 1-2e JYHCFOUam 7:(Ԙt_@ހN t{B~ :V@}o#7!z^&zFL:ʤn X<- %"bNWqF c` M'4?cH-V`ǵAF>=#Ěm75dB I&7E5<>-͏їFǿl3M6x]Y&)2 FoΌ N.<t i4wL\^=_|Fo؏IȄ ik$ɄL?{?|tmCޮ=~T&iTevϷ'奔s?EꋄLPY͹箵?@L:Aˤ3y_:9AtA*0qVe- e6g)%a}.qKcI V/xʤzM|\ HSql0;*%+Mذ-闛obebu2iU&lLbtIcxb5^B#8 ޮaʻ _ w>j+L:$"&O;bZ K1 jmU玫ݢ=S/J<WO2'_yUPvp=`"aL5 Nl7"rlQT޼==-I[Se* F'(\`󴯉'{:נnVZ TG6*r$Tyx^LJū.C<3` %ANrxUo"˄ 0&$tO F&bIcW3GG͈ y!{m,LkCI d,(2"@ dR%F1thUL8Rݒ^+v9^?sʯYעDl~Qd" N2sc|ov}=F,3K#vxIvG^,[OM&wI[#,Jޙ\ض;L^fv[LbyYvM#/EI#/Zס$(ڼ ," &LK/IF i-Zx彰픢]MKeR n(PhV'LҸ\f$w/ e]"mɷWO߻˱ KerSPe (ӼGMȈ}X?ʍto7ZKl+81_Y&ǡd uʤ1Vw!sQ"/$zNkw(t)2BWQW"˄OXLp:e‡# וzn2F}qlc5ؾ:WH xLz LP:d# Q>(MRېd2Qt$o~R$YR5,-nޜLr_βehd" 2k1lvO X= eC p+[R=jU!֖}_DޟY2 (*wkZQ>Fl̲soR#^u3hhyTԲt.LtD8sk4z4Rbl@zp4hy0Tn\=.fnő Y/:TC9<@fSI$:QR/bq7DfR/ֻn)Vqd"䳽˄GL;ϝRG顼n&%Sv eFv,L"t}I&N> D73]$e)( ;]XhL`kSzJlcC$<)깍h}dr,1ܝRM뭍eMa $?e3f8΍҈&P(x+JU5{I 3 M- ;7|#G9 !\œ&=xp2,L{-`?OW":4uܚEadv ~9q.VdV%UT@73$@W¯B!ݒaVLH:!opr;gAɀiήpfߙR E/IDO*Luf0}{7mfyDxT.g)w5RvHx#Z]&M$ gZUTt+lZqZ_;a&JaG,-JLJDFIcV|:I3nB&;N0Lna=Y_Gl,p5,,kc EKgd;2vt7selT9˸sX޲.6r<1!| L0lTMS1?Xsf cq )KSgBB&׭x. v c@^Yk΀v],E[ɾ QhYyXXC2)g/J@su1ScL, ?C[{V2i͛!סӠ&> 6lu>4Ƕʤ|=12鱧l{^:a/Y%~].26G: p^CZ V&Vedҟ?RrX7d#I]ՕuL1 ?_ /12IEh ̴b<ӯ^e _ϝ䰻^]vy> /ColorSpace /DeviceRGB /BitsPerComponent 8 /Length 873>> stream x1j08-K/)],) &gi+:U̲\"9H!@"9H!@"9H!@eY.Z[p_E{QHKV[/`j%ʒcP,SX4W{7urd5ɱPr:-ֆʇX$$zfZpClbw7z{[]qGlwlGlZiM,ߺ7x}w` L9=3zpWL9 j)ۓB$ DrB$ DrB$ DrB$ DrB$ DrB$ DrB$ DrB$e]k` B$ DrB$ DrB$ DrB$/؋ endstream endobj 16 0 obj << /Type /ExtGState /BM /Normal /CA 0.3 >> endobj 17 0 obj << /Type /ExtGState /BM /Normal /ca 0.3 >> endobj 18 0 obj << /Type /Page /MediaBox [0.000 0.000 612.000 792.000] /Parent 3 0 R /Contents 19 0 R >> endobj 19 0 obj << /Filter /FlateDecode /Length 1665 >> stream xWr6)CR%:$DU9$"!k`P>pz@ږW.&E====Tt9ՎK&"Ikovf&"[ohW۔L$;w!oΎfO꯲>LNZy2GeIIզJ[UzHvgh] XmrVzU6=/u_ӃUhyc[;^{oh(r fڈzʱ/UX:8VUKwV)`Mme`AւN.mkN("ϲ Wآe똒GY,0z h':Xӑ,q..{ȏj5ڒU8|+V$deX]핏f9EtƉMI,`鮑`Kp@۠)7tegQ_c_qUz!*b*&Na/>3# $mm[iGumbTӘ藍ۊ7ޫ@ 5HG19Y6jp->Škb꺗:I] VQqQ@"ގv(R⦚rH`{bXX1iq :CȂY;d߉hi! A9 Au`9 - ! Ah`wWjb_[IbbQ큛5lsgFh l@w0/Ԣ =2Ts4T ʄ]ǰ, 1a˙Y]ꋦʳe +GOƶ `_0XnctbXKF$eLIog H# TMLO2!]$ 㢋`7[nc"* P)dy|$%B҄g3uG Ise|m z)`',UAfEy m00dI &+;(NB١@"6*Zw^$M~nc*͂zel/@YSޜ wFǼ }Os{ z14Fo_ƕ"*cosboz+KS i0È!A=m󘆝)5|PNDڞ. [R0s^lS7gB&XLD:Q.Xx<@_IYC1,Ȓ  Fsx8COR\xV7> endobj 21 0 obj << /Type /ExtGState /BM /Normal /CA 1 >> endobj 22 0 obj << /Type /ExtGState /BM /Normal /ca 1 >> endobj 23 0 obj << /Type /XObject /Subtype /Image /Width 550 /Height 140 /Filter /FlateDecode /DecodeParms << /Predictor 15 /Colors 1 /Columns 550 /BitsPerComponent 8>> /ColorSpace /DeviceGray /BitsPerComponent 8 /Length 5329>> stream xqDǯ뺒$ILfff&I335Lf2\3I2L&_3$3I$d+$\W=9y9lLss99P`0 `0 `0 `0 !U_:~u = F~sZŻدns⃪Qg¢G(F[-s͓^ DZ>d>3Dr#\OΉ, ZFwjux<;4Ƀxز#_v?nO<|{7c(b{Oū}w[N e~Hs䎷wwOn<1B.k+%U=eԘ -mCj)t:}c'ϓ*n"-ovkZ?R"V%wʶ7s]eX&eǕq` 1-2e JYHCFOUam 7:(Ԙt_@ހN t{B~ :V@}o#7!z^&zFL:ʤn X<- %"bNWqF c` M'4?cH-V`ǵAF>=#Ěm75dB I&7E5<>-͏їFǿl3M6x]Y&)2 FoΌ N.<t i4wL\^=_|Fo؏IȄ ik$ɄL?{?|tmCޮ=~T&iTevϷ'奔s?EꋄLPY͹箵?@L:Aˤ3y_:9AtA*0qVe- e6g)%a}.qKcI V/xʤzM|\ HSql0;*%+Mذ-闛obebu2iU&lLbtIcxb5^B#8 ޮaʻ _ w>j+L:$"&O;bZ K1 jmU玫ݢ=S/J<WO2'_yUPvp=`"aL5 Nl7"rlQT޼==-I[Se* F'(\`󴯉'{:נnVZ TG6*r$Tyx^LJū.C<3` %ANrxUo"˄ 0&$tO F&bIcW3GG͈ y!{m,LkCI d,(2"@ dR%F1thUL8Rݒ^+v9^?sʯYעDl~Qd" N2sc|ov}=F,3K#vxIvG^,[OM&wI[#,Jޙ\ض;L^fv[LbyYvM#/EI#/Zס$(ڼ ," &LK/IF i-Zx彰픢]MKeR n(PhV'LҸ\f$w/ e]"mɷWO߻˱ KerSPe (ӼGMȈ}X?ʍto7ZKl+81_Y&ǡd uʤ1Vw!sQ"/$zNkw(t)2BWQW"˄OXLp:e‡# וzn2F}qlc5ؾ:WH xLz LP:d# Q>(MRېd2Qt$o~R$YR5,-nޜLr_βehd" 2k1lvO X= eC p+[R=jU!֖}_DޟY2 (*wkZQ>Fl̲soR#^u3hhyTԲt.LtD8sk4z4Rbl@zp4hy0Tn\=.fnő Y/:TC9<@fSI$:QR/bq7DfR/ֻn)Vqd"䳽˄GL;ϝRG顼n&%Sv eFv,L"t}I&N> D73]$e)( ;]XhL`kSzJlcC$<)깍h}dr,1ܝRM뭍eMa $?e3f8΍҈&P(x+JU5{I 3 M- ;7|#G9 !\œ&=xp2,L{-`?OW":4uܚEadv ~9q.VdV%UT@73$@W¯B!ݒaVLH:!opr;gAɀiήpfߙR E/IDO*Luf0}{7mfyDxT.g)w5RvHx#Z]&M$ gZUTt+lZqZ_;a&JaG,-JLJDFIcV|:I3nB&;N0Lna=Y_Gl,p5,,kc EKgd;2vt7selT9˸sX޲.6r<1!| L0lTMS1?Xsf cq )KSgBB&׭x. v c@^Yk΀v],E[ɾ QhYyXXC2)g/J@su1ScL, ?C[{V2i͛!סӠ&> 6lu>4Ƕʤ|=12鱧l{^:a/Y%~].26G: p^CZ V&Vedҟ?RrX7d#I]ՕuL1 ?_ /12IEh ̴b<ӯ^e _ϝ䰻^]vy> /ColorSpace /DeviceRGB /BitsPerComponent 8 /Length 873>> stream x1j08-K/)],) &gi+:U̲\"9H!@"9H!@"9H!@eY.Z[p_E{QHKV[/`j%ʒcP,SX4W{7urd5ɱPr:-ֆʇX$$zfZpClbw7z{[]qGlwlGlZiM,ߺ7x}w` L9=3zpWL9 j)ۓB$ DrB$ DrB$ DrB$ DrB$ DrB$ DrB$ DrB$e]k` B$ DrB$ DrB$ DrB$/؋ endstream endobj xref 0 25 0000000000 65535 f 0000000009 00000 n 0000000074 00000 n 0000000120 00000 n 0000000461 00000 n 0000000498 00000 n 0000000647 00000 n 0000000750 00000 n 0000002624 00000 n 0000002731 00000 n 0000002839 00000 n 0000002949 00000 n 0000003062 00000 n 0000003091 00000 n 0000003201 00000 n 0000008776 00000 n 0000009907 00000 n 0000009966 00000 n 0000010025 00000 n 0000010130 00000 n 0000011869 00000 n 0000011985 00000 n 0000012042 00000 n 0000012099 00000 n 0000017674 00000 n trailer << /Size 25 /Root 1 0 R /Info 5 0 R /ID[<24608332177802a65593758319459ee7><24608332177802a65593758319459ee7>] >> startxref 18805 %%EOF Kettles set new record | Caring Magazine

Kettles set new record

Listen to this article

$139 million donated to nation’s longest running annual fundraiser

Despite the troubled economy, U.S. donors contributed a record-breaking $139 million The Salvation Army’s Red Kettle campaign, which now includes an increasing Internet presence in addition to traditional kettles and bell ringers. The results were a seven percent increase over 2008’s $130 million record—especially needed as demand for social services skyrocketed. The Salvation Army embraced several new outreach methods in 2009, relying heavily on volunteers, celebrity endorsement and corporate partners for the nation’s longest running annual fundraising campaign.

“America is an incredibly generous nation and philanthropy is alive and well, despite the current economic conditions impacting so many,” said Commissioner Israel L. Gaither, national commander of The Salvation Army. “We are grateful for every donor, volunteer and corporate partner for supporting The Salvation Army’s mission by giving more than ever during a time when some have so little to give.”

The Red Kettle campaign—launched each season on Thanksgiving Day during halftime at the Dallas Cowboys football game—raises money to support the various programs of The Salvation Army that serve more than 28 million Americans each year.

“Our local corps units are reporting demand for social services that is more than 400 percent above normal in some cases,” Gaither said. “We needed help this year and Americans, as well as corporate partners, responded in a big way.”

Hundreds of retailers allowed placement of kettles in front of their stores, including several corporate partners. Those located at Wal-Mart and Sam’s Club stores accounted for as much as 29 percent of the total given. The Walmart Foundation also made a direct donation of $1.25 million to the campaign.

Kroger stores also hosted kettles at nearly 2,000 stores in 2009, raising approximately $11.3 million or eight percent of the campaign’s physical total.

Target continued its support for The Salvation Army by donating more than $1.25 million in the form of cash and in-kind donations during the Christmas season. This year Target collaborated with Hasbro, Inc. for a special promotion whereby Hasbro gave five percent of the purchase price of select Hasbro toys bought exclusively at Target over a one-week period directly to the Army.

In addition to hosting kettles at its stores, JC Penney, in partnership with The Salvation Army, launched the first-ever Online Angel Giving Tree Program, at jcp.com/angel, which allowed individuals to “adopt” Salvation Army “Angels” from across the country and deliver their requested gifts via the Internet.

The Weather Channel promoted a compilation CD featuring a Salvation Army-themed single entitled, “Please Don’t Forget,” performed by Grammy Award winner Aaron Neville.

“Christmas wouldn’t be the same without this element of compassion and charity toward others,” Gaither said. “And, we simply couldn’t help millions of Americans during the season without the support of so many people and organizations.”

The Salvation Army also developed a free application for the Apple iPhone, featuring a virtual Red Kettle bell. More than 59,000 applications were downloaded in 47 countries, allowing users to ring a digital bell in a variety of tones by shaking their phone.

In Detroit, an anonymous donor sponsored, “Coin Catch,” a web-based video game that made micro-donations to the organization based on player’s success. It was available worldwide at: salarmycoincatch.com.

For the fifth year, The Salvation Army empowered donors to raise money with family, friends and colleagues through an Online Red Kettle (onlineredkettle.org), which generated more than $1.9 million, a 100 percent increase over 2008. This amount is in addition to the money raised in physical kettles at retailers. Other online donations in November and December, not through the Online Red Kettle system, totaled $9.6 million, a 5.6 percent increase over the $9.2 million raised in 2008.

Across the Internet, The Salvation Army took advantage of Facebook, Twitter and other popular social networks to promote volunteerism and encourage giving.

“By improving our digital outreach strategy, The Salvation Army is adapting to the changing ways in which people interact,” said Major George Hood, national community relations secretary for The Salvation Army. “The Red Kettles have been a remarkable success for more than a century, and we are building on that for a new generation of donors,” he said.

From a national news release


You May Also Like